Black Owned Brands on Amazon
Happy Black History Month!
What a perfect time to come back with some new content for you, Femmes! It’s been an interesting few months and I will get you all caught up soon, but for now, let’s talk about how we spend our money. I’ve been a big supporter of the #blackownedbusiness movement for some time now, mostly because I strongly believe in recirculating money within my community. This really isn’t a new concept, as most communities tend to spend money within their cultural or ethnic identity (think Asian markets, Hispanic markets, Jewish markets and delis, etc). However, Black owned businesses in America saw a steep decline once segregation ended, and the Black community began to patronize businesses that weren’t “our own”.
Why is this important? Well, let’s look at this comparison from the Money Maven. “A dollar circulates in Asian communities for a month, in Jewish communities approximately 20 days and white communities 17 days. How long does a dollar circulate in the black community? 6 hours!!! African American buying power is at 1.1 Trillion; and yet only 2 cents of every dollar an African American spends in this country goes to black owned businesses.”
We all know that Amazon is changing the game when it comes to our shopping habits, keeping us out of stores and shopping for literally everything online. I know I‘m guilty of using that free 2-day shipping to avoid LA traffic and the general nonsense that seems to happen everyday on these LA streets. In my quest to shop from more Black-owned businesses, I realized that my Amazon purchases are the one area where I find it kind of difficult to locate Black-owned brands. It’s not like they have a “Black owned” category, and even when you’re almost positive the products are Black owned, it’ll be packaged and shipped from somewhere in Asia or owned by a major conglomerate here in America.
So, I’ve done a little research and have found a number of companies that are selling everyday products and specialty items made for us by us. I will be adding to this list as I find them, so if you know of any, please comment below so we can highlight them!
Buttah by Dorian Renaud skins serums and creams
Nubian Heritage soaps, deodarants, creams and hair products
Juvia eye shadow palettes
Mary Louise Cosmetics miracle face serum
Alikay Naturals hair, skin, and baby products
Koils by Nature hair and body products for men and women
The Lip Bar lipsticks
Fashion Fair cosmetics
ColouredRaine lipsticks and eyeshadows
Curl Prep shampoo, conditioner and moisturizer
Naturalicious wide array of hair products
Curlmix pure flaxseed gel hair products
Glow by Daye heat cap
Kimble Beauty silk sleep cap
Oyin Handmade natural and organic hair products
Miss Jessie’s natural hair products
Eden Bodyworks hair products made with natural ingredients
Vegan Smart protein powder
Southern Culture pancake and waffle mix
Joe’s Gourmet fish fry seasoning
Capital City wing sauce
MaeDay sauces and rubs
Jin-Ja green tea and natural juices
The Cookie Kahuna chocolate chip and pecan cookies
CharBoy’s bbq sauce
Clothing and Accessories
Talley & Twine (men’s watches)
Nubian Skin nude underwear and bras
CeCe’s Closet head wraps
Sassy Jones Boutique accessories
MinkeeBlue travel bag
Darlyng & Co diaper bag
Mecca Candle Co 100% soy candles
True Products laundry detergent
I’ve also added most of these items to my Amazon shopping list, Black Owned Brands.